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	<title>Shopsys | Včeliště</title>
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		<title>Podcast 44: M. Kapošváry a&#160;L. Havlásek</title>
		<link>https://vceliste.cz/blog/kafe-a-marketing-s-matejem-kaposvarym-a-lukasem-havlaskem-vceliste-podcast-44/</link>
					<comments>https://vceliste.cz/blog/kafe-a-marketing-s-matejem-kaposvarym-a-lukasem-havlaskem-vceliste-podcast-44/#respond</comments>
		
		<dc:creator><![CDATA[Jan Vašků]]></dc:creator>
		<pubDate>Mon, 23 Dec 2019 07:13:51 +0000</pubDate>
				<category><![CDATA[Podcasty a videa]]></category>
		<category><![CDATA[Shopsys]]></category>
		<category><![CDATA[Podcast]]></category>
		<category><![CDATA[B2B]]></category>
		<category><![CDATA[e-shopy]]></category>
		<category><![CDATA[Kafe a marketing]]></category>
		<guid isPermaLink="false">https://vceliste.cz/?p=23747</guid>

					<description><![CDATA[<img width="800" height="271" src="https://vceliste.cz/wp-content/uploads/2019/12/kafe-a-marketing-se-shopsys-e1743071993945.jpg" class="webfeedsFeaturedVisual wp-post-image" alt="Podcast Kafe a marketing s Matějem Kapošvárym a Lukášem Havláskem, zaměřený na e-shopy a B2B strategie." style="display: block; margin-bottom: 5px; clear:both;max-width: 100%;" link_thumbnail="" decoding="async" fetchpriority="high" srcset="https://vceliste.cz/wp-content/uploads/2019/12/kafe-a-marketing-se-shopsys-e1743071993945.jpg 800w, https://vceliste.cz/wp-content/uploads/2019/12/kafe-a-marketing-se-shopsys-e1743071993945-768x260.jpg 768w, https://vceliste.cz/wp-content/uploads/2019/12/kafe-a-marketing-se-shopsys-e1743071993945-200x68.jpg 200w, https://vceliste.cz/wp-content/uploads/2019/12/kafe-a-marketing-se-shopsys-e1743071993945-500x169.jpg 500w" sizes="(max-width: 800px) 100vw, 800px" /><p>Poslední Kafe a&#160;marketing letošního roku uvítalo hned dva hosty –&#160;Matěje Kapošváryho a&#160;Lukáše Havláska [&#8230;]</p>
<p>Článek <a href="https://vceliste.cz/blog/kafe-a-marketing-s-matejem-kaposvarym-a-lukasem-havlaskem-vceliste-podcast-44/">Podcast 44: M. Kapošváry a&nbsp;L. Havlásek</a> se nejdříve objevil na <a href="https://vceliste.cz">Včeliště</a>.</p>
]]></description>
										<content:encoded><![CDATA[<img width="800" height="271" src="https://vceliste.cz/wp-content/uploads/2019/12/kafe-a-marketing-se-shopsys-e1743071993945.jpg" class="webfeedsFeaturedVisual wp-post-image" alt="Podcast Kafe a marketing s Matějem Kapošvárym a Lukášem Havláskem, zaměřený na e-shopy a B2B strategie." style="display: block; margin-bottom: 5px; clear:both;max-width: 100%;" link_thumbnail="" decoding="async" srcset="https://vceliste.cz/wp-content/uploads/2019/12/kafe-a-marketing-se-shopsys-e1743071993945.jpg 800w, https://vceliste.cz/wp-content/uploads/2019/12/kafe-a-marketing-se-shopsys-e1743071993945-768x260.jpg 768w, https://vceliste.cz/wp-content/uploads/2019/12/kafe-a-marketing-se-shopsys-e1743071993945-200x68.jpg 200w, https://vceliste.cz/wp-content/uploads/2019/12/kafe-a-marketing-se-shopsys-e1743071993945-500x169.jpg 500w" sizes="(max-width: 800px) 100vw, 800px" /><p class="wp-block-paragraph">Poslední Kafe a&nbsp;marketing letošního roku uvítalo hned dva hosty –&nbsp;<strong>Matěje Kapošváryho a&nbsp;Lukáše Havláska ze Shopsys.cz</strong>. Ty se ve své firmě zaobírají tvorbou e-shopů na míru, a&nbsp;to i&nbsp;pro velké klienty, jako jsou Okay.cz nebo Superzoo.cz. Pepa Řezníček ze Včeliště si pro ně připravil spoustu zajímavých dotazů. Dozvěděli jsme se,&nbsp;<strong>proč jezdí na konference</strong>, kolik je to stojí a&nbsp;jak vůbec&nbsp;<strong>vyhodnocují</strong>, jestli se jim účast vyplatila. Shopsys také vydává vlastní<strong>&nbsp;časopis EXEC</strong>, k&nbsp;dispozici je už jeho deváté číslo. Jaká za ním stojí myšlenka? A&nbsp;co jim tvorba časopisu přináší? To vše dozvíte v&nbsp;záznamu, který jsme na akci pořídili.</p>
<p>Lukáš Havlásek je CEO přední české e-commerce vývojářské společnosti Shopsys, Matěj Kapošváry je jejím marketingovým ředitelem a&nbsp;stojí mimo jiné za magazínem EXEC pro manažery ze světa e-commerce.</p>
<h2 class="wp-block-heading">Videocast</h2>
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<div class="wp-block-embed__wrapper">
<iframe loading="lazy" title="Kafe a marketing s Matějem Kapošvárym a Lukášem Havláskem (prosinec 2019)" width="500" height="281" src="https://www.youtube.com/embed/ahTFgZ3a-oE?start=1&feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
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<h2 class="wp-block-heading">Poslechněte si podcast zde</h2>
<figure class="wp-block-embed is-type-rich is-provider-spotify wp-block-embed-spotify wp-embed-aspect-21-9 wp-has-aspect-ratio">
<div class="wp-block-embed__wrapper">
<iframe title="Spotify Embed: Kafe a marketing s Matějem Kapošvárym a Lukášem Havláskem o tvorbě e-shopů na míru" style="border-radius: 12px" width="100%" height="152" frameborder="0" allowfullscreen allow="autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture" loading="lazy" src="https://open.spotify.com/embed/episode/3cKOceOg35dhSWSWhNa8fT?si=fc8afa35bc7e4ed1&utm_source=oembed"></iframe>
</div>
</figure>
<p class="wp-block-paragraph">Stáhnout podcast si můžete&nbsp;<a href="http://traffic.libsyn.com/vceliste/Kafe_a_marketing_s_Matjem_Kapovrym_a_Lukem_Havlskem_prosinec_2019.mp3" target="_blank" rel="noreferrer noopener">zde</a>.</p>
<p class="wp-block-paragraph">Minulé díly podcastů si můžete prohlédnout&nbsp;<a href="https://vceliste.cz/vypis/podcastvceliste/" target="_blank" rel="noreferrer noopener">zde</a>.</p>
<h2 class="wp-block-heading">Odkazy k&nbsp;podcastu</h2>
<p class="wp-block-paragraph"><a href="https://www.shopsys.cz/" target="_blank" rel="noreferrer noopener">Shopsys.cz</a></p>
<p class="wp-block-paragraph"><a href="https://exec.shopsys.cz/" target="_blank" rel="noreferrer noopener">Časopis EXEC</a></p>
<p class="wp-block-paragraph"><a href="https://kafeamarketing.cz/" target="_blank" rel="noreferrer noopener">Kafeamarketing.cz</a></p>
<h2 class="wp-block-heading">Pusťte si podcast a&nbsp;odebírejte kanál na iTunes</h2>
<p class="wp-block-paragraph">Náš&nbsp;<a href="https://itunes.apple.com/cz/podcast/podcast-o-internetovem-marketingu/id736612349" target="_blank" rel="noreferrer noopener">iTunes kanál najdete zde</a>, budeme rádi, když ho budete odebírat. Děkujeme vám za přízeň a&nbsp;těšíme se na vás u&nbsp;dalšího dílu.</p>
<h2 class="wp-block-heading">Najdete nás i&nbsp;na Spotify</h2>
<p class="wp-block-paragraph">Pokud si chcete podcast poslechnout pomocí služby Spotify, můžete tak učinit&nbsp;<a href="https://open.spotify.com/show/7iMzARbJNcV0GL8mriJsgG" target="_blank" rel="noreferrer noopener">zde</a>.</p>
<p class="wp-block-paragraph">
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<p class="stk-block-text__text has-text-color">Videocast</p>
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<p class="stk-block-text__text has-text-color">Nestačí vám hosta jen slyšet, ale chcete ho i&nbsp;vidět? Podívejte se na záznam streamu.</p>
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<p><a class="stk-link stk-button" href="https://akademie.vceliste.cz/kurz/kafe-a-marketing-shopsys/"><span class="has-text-color stk-button__inner-text">Zhlédnout záznam</span></a></div>
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<p>Článek <a href="https://vceliste.cz/blog/kafe-a-marketing-s-matejem-kaposvarym-a-lukasem-havlaskem-vceliste-podcast-44/">Podcast 44: M. Kapošváry a&nbsp;L. Havlásek</a> se nejdříve objevil na <a href="https://vceliste.cz">Včeliště</a>.</p>
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